What Motivates people to Change Their Behaviour?


Have you ever tried changing someone's behaviour with threats or warnings? Chances are, it did not work and that's because warnings have limited impact on behaviour. Research shows that we have a natural tendency to discount bad news and we are more likely to change our habits and beliefs when we hear something positive. This... Continue Reading →

Easier Decision Making


According to Trewatha & Newport, “Decision-making involves the selection of a course of action from among two or more possible alternatives in order to arrive at a solution for a given problem”. Decision making has always been a difficult task but in the current day and age of multiple choices, the task has become even... Continue Reading →

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